Marketing strategies are almost the same for small and big business. You need to consider these aspects:
1) your product name,
2) your target readers
3) convert visitors to buyers
4) build repeat customers
A successful internet marketing should be good for managing all above elements.
On-line marketing contains tasks such as communicating with your readers, promoting your topics online, and having a website with current and helpful content.
An advantage of on-line marketing is that you do not have to spend a large amount of money to put together a marketing campaign. So, to be successful in online business, you must master the techniques of marketing online.